Logotype Design

ON THE LEFT: I designed the APP Icon for Martial Academy (Available on the APP store). The application is supposed to teach martial arts techniques, so I designed something that is powerful but also somehow aggressive. ON THE RIGHT: Several logotype design project I worked for. My favorite, the Myra Studios one, was made in team working with my colleagues (Tony Intieri and Arturo Barbuto). Despite what many people can think the creation of a well done logotype is the most difficult challenge for a designer. Designing a good Logo is a serious challenge. with few elements we need to design something good looking, appealing, easy to remember and that at the same time tells the story of the company or the professional that is representing. It’s way easier to do a photorealistic illustration or a very complex 3D character.